Defining Every Detail

Enerpac was experiencing inconsistent presentations of their brand logo and related communication pieces.  They needed help to evaluate all aspects of their existing brand presentation, create visual consistency, and develop a centralized brand standards manual.

The scope of work included:

  • Brand Benchmark Study
  • Brand Communications
  • Audit
  • Brand Core Development
  • Brand Architecture Development
  • Brand Visual System Design
  • Brand Standards Development