“BrandDirections has proven to be a great fit for our organization. With professionals on our account who are among the very best at what they do, the firm has kept overhead low while positively influencing our work processes and elevating the performance of our brands in the fresh produce industry.
BrandDirections showed us the way in developing and illustrating a new product development philosophy. As a result, we do better testing, conduct better research and incorporate more of the important details into product launches.
The firm also has demonstrated to us — the client — a thoughtful, thorough and effective brand development approach, including packaging design down to the finest detail.
I say with conviction that BrandDirections makes everything we do better.”
“There are three reasons why I keep coming back to BrandDirections: Quick, Collaborative, and Quality. They treat my requests with priority and they make me feel like a valued contributor. They understand what my brand needs and they come up with innovative design solutions. I am consistently impressed by their work and their attention to detail.”
Associate Brand Manager - Oscar Mayer
The Kraft Heinz Company
“I am very impressed with our refreshed brand identity and new caramel display that Lori and the team designed. We have received many compliments from buyers, and the new display has allowed us to expand distribution of our caramels to a variety of new retail environments. We are a small manufacturer, and I appreciate the willingness of the team to work within our budget constraints to produce creative and effective solutions. It was a pleasure collaborating with BrandDirections, and I look forward to working with Lori and the team on new product packaging and merchandising displays in the future!”
Jay Vande Walle
L. Frances Caramel Company
“BrandDirections helped us reposition our brand and significantly increase awareness of the solutions we can bring to our most important strategic markets…”
Director of Marketing
WS Packaging Group, Inc.
“BrandDirections was very easy to work with and a very pleasant group of people. They designed many of our printed materials and our logo for our t-shirt. When our suppliers had a question about the setup of the logo or printed material I was able to give them Kay/Lori’s name and they promptly answered their questions. When working on a big project my little projects didn’t disappear – I appreciated how Kay communicated their needs and how organized she was with the dated materials. Overall, we couldn’t be more pleased and it was a great experience working with BrandDirections. They were all very professional.
We also appreciated their commitment to staff a rest area for our bike tour. This way they could see hands on what our Gourmet Bike Tour was all about and how it ran as a bike tour.”
Program Services Coordinator
Best Friends of Neenah-Menasha
“BrandDirections has been instrumental in understanding our needs and then delivering results against those needs for over 7 years.”
Carbonless and Digital Sheets, Appleton
“BrandDirections has a deep understanding of our company, products, markets and goals that has leveraged into creative campaigns and materials that deliver bottom line results.”
Senior Product Manager for Wholesale
Bemis Manufacturing Company
“BrandDirections understands our business, and knows what works in our market to greatly shorten our rollouts and produce effective, on-target messaging to the media and our customers.”
W. Brian Fiebig
Vice President, Marketing
Great Northern Corporation
“BrandDirections helped us rethink and rebrand a longstanding program that needed to evolve and brought it back to life and more in-line with our work and mission.”
Brian Leone Tracy
Fox Valley Literacy