Big Things Come in Small Packages

The Bold Butcher - Product Line Extension

The Bold Butcher is a brand owned by Kraft Heinz. A more natural display design was needed for a new product line that would appeal to ingredient-conscious consumers.

Sliding into Home Base

Boca Foods – Product Line Extension

Boca Foods, a subsidiary of the Kraft Heinz Company, began in 1979 with the vegetarian "Sun Burger". A design for a new product line extension was needed that would appeal to health-conscious consumers

A Spicy Solution

Claussen – Packaging Design

Claussen, a brand owned by Kraft Heinz had expanded its Claussen line to include salsa products. Design labels were required for the new product as well as adaptation for in-mold printing – a new production technique for this line.

Good to the Last Cup

Maxwell House Coffee – Product Line Extension

Maxwell House, a brand owned by Kraft Heinz, underwent a complete redesign. Designs were required for the new look across the entire line-up based on the new supplied brand architecture.

Premium Brew

Gevalia – Product Line Extension

Gevalia, a brand owned by Kraft Heinz, underwent a complete redesign. Designs were required for the new look across the entire line-up based on the new supplied brand architecture.

Sizzling & Savory

Benihana® – Product Line Extension

Benihana, a brand owned by Kraft Heinz, underwent a complete die-line change. Carton layouts were required for the new size as well as designs for the trays.

Rich & Bold

Cracker Barrel – Product Line Extension

Cracker Barrel, a brand owned by Kraft Heinz, underwent a complete redesign. Designs were required for the new look across the entire line-up based on the new supplied brand architecture.

Stay Hydrated

Capri Sun® Sport - Packaging Design

Capri Sun, a brand owned by Kraft Heinz, had expanded its drink line to a new flavored water beverage designed with children's sporting events in mind. Carton designs were required for the new product as well as drink pouches.

Welcome to Flavor

Fat Rabbit – Product Line Extension

Fat Rabbit, a brand owned by Kraft Heinz, underwent a complete die-line change. Carton layouts were required for the new size as well as designs for the trays.

Elevate your Dish

Grey Poupon® – Design

Grey Poupon, a brand owned by Kraft Heinz, needed to develop different marketing materials including recipe cards, shelf talkers, and floor signs for in-store use.

Breakfast of your Dreams

Just Crack an Egg – Product Line Extension

Just Crack an Egg, a brand owned by Kraft Heinz, underwent a complete redesign. Designs were required for the new look across the entire line-up based on the newly supplied brand architecture.

Protein-packed Package

P3 – Packaging Design

P3, a brand owned by Kraft Heinz, had expanded its P3 line to a new 3ct size designed for convenient snack size on-the-go enjoyment. Carton designs were required for the new product as well as a line extension for the tray films.